he question I would like to answer today is: ‘How valuable is it to build links to your sites deep pages?’
The whole issue could be summed up with 1 one sentence: It is VERY valuable to build links to deep pages on your site. Let’s explore why.
Think of your site as a large dam with many tributaries feeding water into it constantly. The tributaries represent all the links pointing to your home page, whether from internal or external links. Your home page is the dam. It is the largest and most popular place for people to link to your site, and therefore usually holds the most weight in the search engines. For the purposes of this analogy, let’s say that when the dam releases some water each month, that water then filters out into the surrounding country, eventually making its way back into the tributaries that feed the dam itself (internal links). It’s a big circle. That is how page rank gets distributed on your site. Your home page has a lot of ‘link juice’ pointing at it. That link juice eventually finds it’s way to some of the inner pages on your site, but probably won’t get to all the pages on your site unless you’ve only got just a few pages one level from the home page.
The whole issue could be summed up with 1 one sentence: It is VERY valuable to build links to deep pages on your site. Let’s explore why.
Think of your site as a large dam with many tributaries feeding water into it constantly. The tributaries represent all the links pointing to your home page, whether from internal or external links. Your home page is the dam. It is the largest and most popular place for people to link to your site, and therefore usually holds the most weight in the search engines. For the purposes of this analogy, let’s say that when the dam releases some water each month, that water then filters out into the surrounding country, eventually making its way back into the tributaries that feed the dam itself (internal links). It’s a big circle. That is how page rank gets distributed on your site. Your home page has a lot of ‘link juice’ pointing at it. That link juice eventually finds it’s way to some of the inner pages on your site, but probably won’t get to all the pages on your site unless you’ve only got just a few pages one level from the home page.
